Events

Orange head to head with Easy as FT launches mobile comms event

Orange and Easy Mobile CEOs will line up head to head as speakers at the   FT World Mobile Communications Conference in London, May 11-12, at the Marriott, Grosvenor Square.

"This year's focus is on the future of mobile devices as content delivery vehicles and the evolution of mobile within a mixed-network world," claimed Rowena Atkins, Head of Conferences, Financial Times. "In particular, it will highlight the promise of true mobile multimedia as 3G comes of age."

Highlights include:

• How big is the market for mobile content and entertainment services and how quickly will it grow? What is the forecast value of different types of mobile content and entertainment?
• What are the key drivers and barriers that will influence the rate of market growth for different types of mobile content and entertainment?
  
• What is the difference between the most successful and less successful brands? What role do product features, handset design and content data packages play in the success of brands?
• Should mobile operators pursue 3G only services or focus on integration of 3G/WLAN services? How much of WiMAX’s touted potential is merely hype? Which countries are fast-forwarding to 4G?

The speaker list includes:

• Sanjiv Ahuja, CEO of Orange: "How the promise of true mobile multimedia is becoming a reality".
• David Williams, CTO of O2: "The impact of digital multimedia broadcasting and the need for customising mobile TV content".
• Stelios Haji-Ioannou, Chairman of easyGroup: "The importance of branding as a driver of customer choice".
• George Polk, CEO and Founder of The Cloud: "The potential of new technologies in delivering high-speed mobile data services".
• Bob Fuller, CEO Hutchinson 3G: "Operator strategies and results as 3G comes of age".
• Sir David Brown, Chairman of Motorola Ltd: "The importance of interoperability and how our understanding of mobility is changing".
• Alexander Amosu, Managing Director of Mobsvideo: "The emerging world of mobile music and video".
• David Nagel, Founder & CEO of PalmSource: "The evolution of the mobile handset into a smart device. Is this the future for the mobile handset or merely a current fashion statement?". 

Full  details on the FT site, or you can Email Ciara Walsh.